SuperSEOPlus

SEO Academy

Guided learning paths: the guides on this site, put in a sensible order.

Each path below is a short sequence of full guides. Start at step 1 and move down the list; every step builds on the one before it. Where a free tool helps you check your own site while you read, it is listed with the path.

The paths use the articles already published on this site, so each step opens the complete guide. Reading times are estimates from the article length.

Fix indexing and crawl problems on a WordPress site

A route through the most common reasons pages are not crawled, indexed or shown the way you expect. Start with the overall checklist, then work through the specific Search Console messages.

Best for: Site owners who see statuses such as “Crawled, currently not indexed”, sitemap errors or the wrong canonical in Google Search Console.

9 guides, about 55 minutes of reading in total.

  1. Step 1 · 15 min read

    Technical SEO Checklist: 14 Checks for a Healthy Website

    Use this technical SEO checklist to check crawling, indexing, sitemaps, HTTPS, speed, mobile and structured data, based on Google's own guidance.

  2. Step 2 · 5 min read

    Blocked by Robots.txt After a Fix? Check the Exact URL and Response

    Blocked by robots.txt in WordPress? Check the exact URL, public response and Search Console dates, then separate crawl rules from indexing.

  3. Step 3 · 5 min read

    Sitemap Couldn’t Fetch in WordPress: Find the Failing Request

    Sitemap couldn’t fetch in WordPress? Capture the exact response, inspect child sitemaps and prepare clear evidence for your developer.

  4. Step 4 · 5 min read

    Discovered, Currently Not Indexed: What to Check Before Resubmitting

    Discovered, currently not indexed? Check page availability, internal links and sitewide patterns before requesting indexing again.

  5. Step 5 · 5 min read

    Crawled, Currently Not Indexed: Diagnose a WordPress Page

    Crawled, currently not indexed in Google? Check crawl dates, tested HTML and competing pages, then verify your WordPress page repair.

  6. Step 6 · 5 min read

    Google Chose a Different Canonical: A WordPress Comparison Checklist

    Google chose a different canonical? Compare declared and selected URLs, check WordPress canonical output, then verify the repair.

  7. Step 7 · 5 min read

    Duplicate Title Tags in WordPress: Identify Which Problem You Have

    Duplicate title tags in WordPress? Check for two title elements, repeated branding or identical titles, then verify the right repair.

  8. Step 8 · 5 min read

    WordPress Redirect Chains: Build a Safe URL Repair Map

    Map WordPress redirect chains, identify the right destination and test old URLs after repair. Includes a read-only command and migration acceptance checks.

  9. Step 9 · 5 min read

    Core Web Vitals Failed With a Good PageSpeed Score: What to Trust

    Core Web Vitals failed while PageSpeed shows a good score? Compare field and lab data, URL and origin scope, then verify the repair properly.

Local SEO from the basics

From what local SEO is to the individual jobs that help a business be found by nearby customers: the profile, consistent business details, listings, reviews and maps visibility.

Best for: Owners of businesses that serve a local area, in the UK or elsewhere.

10 guides, about 93 minutes of reading in total.

  1. Step 1 · 15 min read

    What Is Local SEO? A Plain-English Guide for UK Businesses

    What is local SEO? Learn how it works, the three ranking factors Google uses, and the steps UK businesses can take to get found by nearby customers.

  2. Step 2 · 15 min read

    Local SEO Checklist: 8 Sections to Get Found by Nearby Customers

    Use this local SEO checklist to fix your Google Business Profile, reviews, citations, website and tracking, with a 12-week plan for UK businesses.

  3. Step 3 · 15 min read

    Google Business Profile Optimisation: The Complete UK Checklist

    Google Business Profile optimisation made simple: a 14-step UK checklist covering categories, photos, reviews, website signals and a 30-day plan.

  4. Step 4 · 5 min read

    NAP Consistency: What It Is, Why It Matters and How to Fix It

    NAP consistency means your business name, address and phone number match everywhere online. Learn how to audit your listings and fix errors step by step.

  5. Step 5 · 5 min read

    Local Citation Sites for UK and US Businesses: Which Are Worth Using?

    Local citation sites worth your time: a practical UK and US shortlist, how to choose the right ones, and the low-quality listings to avoid. Free and paid.

  6. Step 6 · 17 min read

    How to Get Google Reviews for Your Business (12 Practical Ways)

    Learn how to get Google reviews for your business with 12 practical, policy-safe ways, ready-to-use templates and a simple 30-day plan.

  7. Step 7 · 5 min read

    How to Rank Higher on Google Maps: What to Fix First

    How to rank higher on Google Maps using Google's relevance, distance and prominence factors. A prioritised plan with no hype or ranking guarantees.

  8. Step 8 · 6 min read

    Why Is My Business Not Showing on Google Maps? 10 Causes and Fixes

    Why is my business not showing on Google Maps? Run a five-minute diagnostic, find the real cause and follow the fix for each of 10 common problems.

  9. Step 9 · 5 min read

    Service-Area Business on Google Maps: How to Set It Up Properly

    Service area business Google Maps set-up: learn how to set your area, hide your address, avoid suspension and understand how rankings work. UK and US.

  10. Step 10 · 5 min read

    Can You Do Local SEO Without a Website? What Works and What Doesn't

    Local SEO without a website is possible: see what a Business Profile can do on its own, where it falls short and how to add a simple site when you are ready.

On-page SEO and audits for a small site

A practical order for improving the pages of a small business website, checking the basics with an audit, and setting realistic expectations about time and cost.

Best for: Small-business owners and freelancers looking after their own site.

8 guides, about 111 minutes of reading in total.

  1. Step 1 · 17 min read

    SEO for Small Business UK: A Practical Step-by-Step Guide

    SEO for small business made practical: an 11-step UK guide covering Google tools, keywords, service pages, local signals, links and a weekly routine.

  2. Step 2 · 15 min read

    On-Page SEO Checklist: 13 Checks for Every Page

    Use this on-page SEO checklist to improve titles, descriptions, headings, content, images and links on every page, based on Google's own guidance.

  3. Step 3 · 14 min read

    SEO Audit Checklist: A Step-by-Step Guide for Small Businesses

    Follow this SEO audit checklist to review crawling, technical health, content, local SEO and links, then prioritise fixes with a simple action plan.

  4. Step 4 · 15 min read

    Technical SEO Checklist: 14 Checks for a Healthy Website

    Use this technical SEO checklist to check crawling, indexing, sitemaps, HTTPS, speed, mobile and structured data, based on Google's own guidance.

  5. Step 5 · 13 min read

    Image SEO: How to Optimize Images for Google Search in 2026

    Learn image SEO best practices for 2026, including ALT text, filenames, WebP, compression, lazy loading, responsive images and Google Images.

  6. Step 6 · 7 min read

    Is Search Engine Submission Necessary in 2026? Complete Guide

    Is search engine submission still necessary in 2026? Learn how Google indexing, Search Console, XML sitemaps and IndexNow really work today.

  7. Step 7 · 14 min read

    How Long Does SEO Take to Work? A Realistic Timeline

    How long does SEO take to work? Google says hours to months. See a realistic timeline, what speeds it up and how to tell if your SEO is on track.

  8. Step 8 · 16 min read

    How Much Does SEO Cost in the UK? 2026 Pricing Guide

    How much does SEO cost in the UK? See typical monthly, hourly and one-off prices, what affects them and how to compare quotes without overpaying.

Want a second pair of eyes on your own site?

Ask for a free SEO analysis and say which path you are on.

Request a free SEO analysis