A competitor analysis SEO tool is used to identify your competitor's keywords, competitor activity, competitors link structure, competitor's domain name, URL, category, etc. By performing these activities, it will be easy for you to stay ahead of the game. Competition is always on the rise, so if you want to succeed in online marketing and outsource your SEO needs, then it pays off to perform an analysis of your competitors. By doing this, you can understand what they are doing and if you need to do anything to compete with them or not.
There's a free SEO analyzer, in fact, there is even a full SEO analytical tool that you can utilize for absolutely no cost to maintain an eye on your competitors and hopefully outrank them quickly. The tool I am referring to is SEMrush and SpyFu. Both of these are free SEO tools which are considered as very useful for competitor analysis.
By utilizing both of these SEO analytical tools, it will be very easy for you to monitor your competitors and monitor your own performance. Just type in your competitors URL and it will tell you all their backlinks, how many pages are linked to them, how much search engines are looking at their site and much more. Another good feature of SEMrush is that it also tells you the number of searches performed for the particular URL that you are checking out. If you are unfamiliar with SEMrush, then it will also give you a detailed report of all of your competitor's backlinks, how many pages are linking to them and so much more. In addition, it also shows you how many sites are getting organic traffic and how many sites are getting paid for their traffic.